from £300/month
£300 to £500 typical
For local businesses and focused, early-stage SEO
Choose StarterSEO & Organic Growth
Keyword Research Services Mapped to Revenue
Map real search demand to customer journeys, page types, commercial value, and competitive opportunity. Invest in topics that can attract and convert the right audience.
What is included
What our keyword research service includes
Seed expansion across competitor, SERP, and question-mining sources
Search intent classification — informational, commercial, transactional
Topic cluster architecture mapped to site structure
Difficulty scoring calibrated to your domain’s authority
SERP feature and AI Overview presence analysis per keyword
Prioritised target list with volume, intent, and business value scores
How we approach keyword research
Keyword research decides what your entire organic programme is built on. Done poorly, it produces a spreadsheet of high-volume terms you can’t rank for and wouldn’t profit from if you did. Done well, it maps real search demand to your customer journey — the problem-aware queries, comparison searches, and high-intent commercial terms that lead to revenue.
SEO Agency Leeds researches beyond volume: search intent classification for every target, keyword difficulty against your actual authority, SERP feature analysis (will position one even get clicks?), topic clustering that structures your site architecture, and business value scoring so content investment follows profit, not just traffic. Our guide on how to rank in AI Overviews shows which kinds of search now carry an AI summary.
Process
How we work
Audit
We crawl the site, review Search Console and analytics, and benchmark the competitors that rank.
You getPrioritised findings with effort and impact.
Strategy
We decide what to fix, build or consolidate, and agree the metrics that define success.
You getA 90-day roadmap.
Execute
Fixes, content and outreach ship in monthly sprints, by us or alongside your team.
You getAn itemised monthly delivery log.
Measure
We report on enquiries and revenue, then shift effort to whatever is working.
You getA monthly report and strategy call.
Packages
Pricing
Keyword Research is usually delivered inside one of our monthly plans or as a fixed-scope project. All prices are monthly, in GBP and exclude VAT. See full SEO pricing and what each package includes.
from £700/month
£700 to £800 typical
For businesses building a dependable organic channel
Choose Growthfrom £1,000/month
£1,000 to £1,200 typical
For complex websites, ecommerce and multi-location brands
Choose Scale01How many keywords should we target?+
Fewer than most spreadsheets suggest. A focused set of topic clusters — each with one pillar and supporting pages — beats a thousand scattered targets. Quality of mapping determines results, not keyword count.
02Should we chase high-volume keywords?+
Only when intent and winnability align. A 200-search-per-month query with buying intent that you can rank for in 60 days usually outearns a 20,000-volume head term dominated by aggregator sites.
03How do AI Overviews change keyword strategy?+
Informational queries increasingly resolve on the SERP, so we weight targets by likely click-through — favoring commercial intent, comparison, and specific queries where searchers still visit websites, and structuring content to be cited by AI answers.
Free SEO audit
Get a straight answer on what to fix first.
Request a free SEO audit and we will come back with the largest constraint on your organic growth and the first practical fix. No sales sequence.
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